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» Cruise Talk   » Cruise Lines   » NCL America is unprofitable- Duh? (Page 1)

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Author Topic: NCL America is unprofitable- Duh?
Fairsky
First Class Passenger
Member # 781

posted 02-26-2007 04:09 PM      Profile for Fairsky   Email Fairsky   Send New Private Message      Edit/Delete Post  Reply With Quote 
NCL has just released finanacial results, and it seems its US flagged operation in Hawaii is the reason the company is loosing millions of dollars. See the reports here:

NCL reported exactly what I, and other Cruise Talkers, predicted when they first concocted this US flagged scheme: US crews are too expensive, the ships don't generate enough revenue without casinos, and competition from other (lower cost) cruise lines in Hawaii is too strong.

Colin Veitch even said NCL would consider removing some of their US flagged ships from Hawaii if necessary, but that would be a last resort. The law does not permit the ships to operate in the Caribbean or Alaska. The only other options would be the West Coast, which Veitch said was not attractive, or reflag the ships and absorb them into NCL's main operation.

The writing is on the wall, folks. Within two years Pride of America will be alone in Hawaii as the orphan of NCL poorly conceived US flagged fleet. Honestly, if more cruise execs read this board the industry would be in better shape.

[ 02-26-2007: Message edited by: joe at travelpage ]


Posts: 1685 | From: Chicago, Illinois | Registered: Jul 99  |  IP: Logged
Thad
First Class Passenger
Member # 1224

posted 02-26-2007 04:19 PM      Profile for Thad   Email Thad   Send New Private Message      Edit/Delete Post  Reply With Quote 
Well I think that now that the two "purpose built" NCLA ships are online, the Pride of Aloha should return to NCL as the N. Sky. As to the Pride of Hawaii, why not try her on two week sailings from San Francisco to Hawaii. She has the speed and seakeeping abilities to do this run, and it might prove popular. Now if they could add the casino back to be used while the ship is sailing from SF to Hawaii, this would add greatly to the revenue producing capabilities. If this does not work, then they can petitition to use her elsewhere as an American ship, or have her join her sisters in the NCL fleet
Posts: 1967 | From: Boston, MA | Registered: Apr 2000  |  IP: Logged
Malcolm @ cruisepage
Cruise Director
Member # 301

posted 02-26-2007 04:29 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
So how bad is it? I find the financial jargon difficult to understand.

I wanted to cruise Hawaii, but the NCL web site cannot even give me a price with flights - the flights being a major cost for us Brits and Europeans (probably more expensive than the cruise). That's two potential passengers lost.

If they put together a nice long haul air/cruise package they may attract more Europeans to Hawaii - although I appreciate that this would hardly save the operation.

Fairsky said: "The law does not permit the ships to operate in the Caribbean or Alaska. The only other options would be the West Coast.."

Why is the west coast only permitted?

Quote: It is clear that the addition of capacity - both ours and our foreign-flag competitors - has outstripped demand in the short term, and we are not achieving the pricing needed to support our higher U.S.-flag operating costs.

So who are NCL's Hawaii competitions then?

As I have said before, pumping all of that money into NCL America and eight newbuilds was never going to be profitable in the short term.

[ 02-26-2007: Message edited by: Malcolm @ cruisepage ]


Posts: 19210 | From: Essex (Just Outside London) | Registered: A Long Time Ago!  |  IP: Logged
Atlcruiser
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Member # 4586

posted 02-26-2007 04:29 PM      Profile for Atlcruiser   Email Atlcruiser   Send New Private Message      Edit/Delete Post  Reply With Quote 
I personally think that NCL needs to scrap the whole NCLA division and place all three ships back in the NCL fleet and have a stronger presence in Europe with some of their newer ships. I just don't see the American crew staffed ships making money.
Posts: 916 | From: Atlanta | Registered: Mar 2004  |  IP: Logged
J.S.S.Normandie
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Member # 6253

posted 02-26-2007 04:31 PM      Profile for J.S.S.Normandie     Send New Private Message      Edit/Delete Post  Reply With Quote 
So I take it this can't be very good news for the SSUS. Without NCL America she has no future in NCL........well let me correct myself.......she officially has no future.
Posts: 1197 | From: Massachusetts where the Brittania was trapped! | Registered: Feb 2006  |  IP: Logged
Atlcruiser
First Class Passenger
Member # 4586

posted 02-26-2007 04:41 PM      Profile for Atlcruiser   Email Atlcruiser   Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by J.S.S.Normandie:
So I take it this can't be very good news for the SSUS. Without NCL America she has no future in NCL........well let me correct myself.......she officially has no future.


I think that about sums it up.


Posts: 916 | From: Atlanta | Registered: Mar 2004  |  IP: Logged
Malcolm @ cruisepage
Cruise Director
Member # 301

posted 02-26-2007 05:15 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
No one in the business (apart fron Veitch) ever thought that the SS United States had a future as an operational ship.
Posts: 19210 | From: Essex (Just Outside London) | Registered: A Long Time Ago!  |  IP: Logged
Maasdam
First Class Passenger
Member # 3858

posted 02-26-2007 05:28 PM      Profile for Maasdam   Author's Homepage   Email Maasdam   Send New Private Message      Edit/Delete Post  Reply With Quote 
Maybe it's time that the law chanced to matched those laws of Great Brittan, Netherlands etc.
I wonder why and maybe someone can explain to me why NCLA cannot sail to Alaska ore other destinations....... It's time other wise the USA lost there only three big ocean going cruise liners.

Other wice within 2 years the NCLA fleet is moved to NCL and flagged out. Then there is no way back. I hope this will not happen.

Greetings Ben.

[ 02-26-2007: Message edited by: Maasdam ]


Posts: 4695 | From: Rotterdam home of the tss. Rotterdam. | Registered: May 2003  |  IP: Logged
Fairsky
First Class Passenger
Member # 781

posted 02-26-2007 06:03 PM      Profile for Fairsky   Email Fairsky   Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Maasdam:

I wonder why and maybe someone can explain to me why NCLA cannot sail to Alaska ore other destinations.
[ 02-26-2007: Message edited by: Maasdam ]

That's easy to answer. NCL got the US Congress to pass special legislation to allow them to complete the unfinished Project America ships in a foreign shipyard and still flag the ships in the US. That legislation was sponsored by the very powerful senator from Hawaii. As payback NCL had to agree to a stipulation in the bill that they would not take the ships out of Hawaii. The senator wanted the jobs and revenue NCL's ships would generate. That's why the bill restricts the ships from sailing in the Caribbean or Alaska--the two most popular non-Hawaiian destinations.

NCL made a deal with the devil, and the devil won.


Posts: 1685 | From: Chicago, Illinois | Registered: Jul 99  |  IP: Logged
Waynaro
First Class Passenger
Member # 3484

posted 02-26-2007 06:09 PM      Profile for Waynaro   Email Waynaro   Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Thad:
Well I think that now that the two "purpose built" NCLA ships are online, the Pride of Aloha should return to NCL as the N. Sky.
I agree with Thad. Transfer the NORWEGIAN SKY back to NCL and keep two ships in Hawaii.

Posts: 6108 | From: Vallejo,CA : California Maritime Academy!!! | Registered: Nov 2002  |  IP: Logged
Carlos Fernandez
First Class Passenger
Member # 6432

posted 02-26-2007 07:50 PM      Profile for Carlos Fernandez   Author's Homepage   Email Carlos Fernandez   Send New Private Message      Edit/Delete Post  Reply With Quote 
This law is STUPID.

1. Man I love this country, but why is it that a US flagged vessel cannot operate in other places?

2. Is it me or why does everything we do is bad quality? Look at Project America and US built yachts.

3. NCL should have a new ship sailing year-round from Miami.


Posts: 1325 | From: Miami, Florida (Cruise Capital of the World) | Registered: Apr 2006  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-26-2007 08:30 PM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Carlos Fernandez:

2. Is it me or why does everything we do is bad quality? Look at Project America and US built yachts.


I have no idea what you are referring to but from what I can see about the problems w/NCL America it is that fact that they need to be crewed by US citizens. The sad truth today is that many young people in the States are just lazy, don't have a good work ethic AND have a sense of entitlement. This is the low skilled pool of workers NCLA has to chose from and getting a hard days work out of them is next to impossible.
No wonder we need 12 million illegals in the States. They are here to do the work that these lazy kids won't do!


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
timb
First Class Passenger
Member # 5901

posted 02-26-2007 09:48 PM      Profile for timb     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by lasuvidaboy:

I have no idea what you are referring to but from what I can see about the problems w/NCL America it is that fact that they need to be crewed by US citizens. The sad truth today is that many young people in the States are just lazy, don't have a good work ethic AND have a sense of entitlement.


While in general I agree with what you are saying I think by the time a young person reaches the age to be crew there are often better oportunities regarding work and pay conditions. The phrase "work smarter not harder comes to mind". As an example I manage a tech support call center for a computer software company. Our entry level call engineers work 40 hours with full benefits and starting salaries range from 35-38K per year


Posts: 437 | From: S FL | Registered: Sep 2005  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-26-2007 10:08 PM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by timb:

While in general I agree with what you are saying I think by the time a young person reaches the age to be crew there are often better oportunities regarding work and pay conditions.



I agree that there are better opportunities for some young people than working long hours (w/low pay) on a cruise ship. Maybe NCLA should go after the 50% of high school students who don't graduate.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
Ernst
First Class Passenger
Member # 5369

posted 02-26-2007 10:57 PM      Profile for Ernst   Author's Homepage   Email Ernst   Send New Private Message      Edit/Delete Post  Reply With Quote 
One can put it also in another way:

Most - if not all - cruise lines rely on cheap labour, often from developing countries. They rely on wages which are by the standards of the industrialized nations not even coming close to be acceptable (I know - there might be tips) - one of the MAJOR reasons why they can offer prices which are lower than they ever were.

I am not a big fan of unions - but one must not forget that it's maybe the wages on most - if not all - cruise lines which are too low - and not the wages on U.S. flagged ships which are too high.

It is certainly true that most young people here in the U.S. (and also in other industrialized countries) are not willing to work as hard as one has to work on a ship - for a rahter low (?) salary. One must also not forget that (luckily) education system somehow improved - O.K. - only somehow - we can certainly discuss that - let me better put it this way: In industrialized countries more people have an 'education' than several decades ago (whatever one call education - some sort of certificate) - and often they are therefore not relying or 'willing' to do unskilled labour.

[ 02-26-2007: Message edited by: Ernst ]


Posts: 9746 | From: Eindhoven | Registered: Jan 2005  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-26-2007 11:30 PM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Ernst:
[QB]
It is certainly true that most young people here in the U.S. (and also in other industrialized countries) are not willing to work as hard as one has to work on a ship - for a rahter low (?) salary.
/QB]

I don't know about Europe, but this has been going on in the States for some time. I did jobs in college (20 years ago) that kids today just won't do. There has been a huge shift in the States in the last several years where many young people are in fact far less educated than past generations and have a bizarre sense of entitlement. They are in for a rude awakening when reality slaps 'em in the face.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
Ernst
First Class Passenger
Member # 5369

posted 02-26-2007 11:36 PM      Profile for Ernst   Author's Homepage   Email Ernst   Send New Private Message      Edit/Delete Post  Reply With Quote 
...on the other hand - I see mre 'kids' working at supermarkets, restaurants etc. here in TN than I am used to. (this is my subjective perception - not necessarily true)
Posts: 9746 | From: Eindhoven | Registered: Jan 2005  |  IP: Logged
mike sa
First Class Passenger
Member # 5957

posted 02-27-2007 12:02 AM      Profile for mike sa   Author's Homepage   Email mike sa   Send New Private Message      Edit/Delete Post  Reply With Quote 
Its not only NCLA, they lost numbers across the board, they carried less pax at lower fares in the Carribean, Alaska and Hawaii (which used to be premium income), they failed to redeploy the fleet to other premium areas, a huge 20% extra spent in marketing failed to make an impact as the occupancy actually fell and of course costs went up not only in Hawaii but across the board, NCL need a huge rethink - across the board.
Posts: 2272 | From: Durban, South Africa | Registered: Sep 2005  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-27-2007 12:07 AM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Ernst:
...on the other hand - I see mre 'kids' working at supermarkets, restaurants etc. here in TN than I am used to. (this is my subjective perception - not necessarily true)

I of course see a very different World living in L.A.. It has changed dramatically here in the last 20 years but the days of 1970s L.A. based 'The Brady Bunch' are long gone. Days when kids had paper routes, mowed lawns and did odd jobs for an elderly neighbor is history. It may exist in other parts of the country but not in California. We now have Mexican people to do ALL our work which does not contribute to the work ethic of young native born kids.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-27-2007 12:10 AM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by mike sa:
Its not only NCLA, they lost numbers across the board, they carried less pax at lower fares in the Carribean, Alaska and Hawaii (which used to be premium income), they failed to redeploy the fleet to other premium areas, a huge 20% extra spent in marketing failed to make an impact as the occupancy actually fell and of course costs went up not only in Hawaii but across the board, NCL need a huge rethink - across the board.


The question I always had was how did they think they could fill 3-4 huge ships every week? The Indy (carrying 800 passengers a week) did it single handed between 1995 and 2001 and she was losing money at the end.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
avalon1025
First Class Passenger
Member # 5383

posted 02-27-2007 12:16 AM      Profile for avalon1025   Email avalon1025   Send New Private Message      Edit/Delete Post  Reply With Quote 
The NCLA product is very poor, I had a group come back from Pride of America (even after we fully warned them) and they had a horrible time. Poor service, poor food, etc. I would not be surprised if they did not turn a profit.
Posts: 331 | From: West Hollywood | Registered: Jan 2005  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-27-2007 12:25 AM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by avalon1025:
The NCLA product is very poor, I had a group come back from Pride of America (even after we fully warned them) and they had a horrible time. Poor service, poor food, etc. I would not be surprised if they did not turn a profit.

Of course potential passengers will catch onto any service problems but they still have a monopoly in Hawaii. They seem to be charging higher fares than the standard 7-day Caribbean cruise but the start up costs and higher crew pay are eating into any profits. Maybe they should cut their loses and bring back the 56-year-old (no mortgage on her!) Independence and send the newbuilds off to NCL.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
Cunard Fan
First Class Passenger
Member # 7530

posted 02-27-2007 12:51 AM      Profile for Cunard Fan   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by lasuvidaboy:

I don't know about Europe, but this has been going on in the States for some time. I did jobs in college (20 years ago) that kids today just won't do. There has been a huge shift in the States in the last several years where many young people are in fact far less educated than past generations and have a bizarre sense of entitlement. They are in for a rude awakening when reality slaps 'em in the face.


I don't think you can blame this all on the kids. I would say its more the fault of the older generations, sadly.


Posts: 2327 | From: Pasadena just north of Queen Mary | Registered: Sep 2006  |  IP: Logged
lasuvidaboy
First Class Passenger
Member # 4527

posted 02-27-2007 01:18 AM      Profile for lasuvidaboy     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Cunard Fan:

I don't think you can blame this all on the kids. I would say its more the fault of the older generations, sadly.


That is very true. Many parents of children today have a great sense of guilt that parents 30-40 years ago did not have. They tend to indulge their little darlings to extreme and the result will be (and is now) a generation of self indulgent morons.


Posts: 7654 | From: Hollywood Hills/L.A. | Registered: Mar 2004  |  IP: Logged
Pascal
First Class Passenger
Member # 5510

posted 02-27-2007 01:23 AM      Profile for Pascal     Send New Private Message      Edit/Delete Post  Reply With Quote 
IMO, we can't blame people for not be willing to work 84 hours a week for wages similar to what you get on shore in an industrialized country working half on this. This would not be "entitlement" but devotion.

To be honest, I think people who work on cruise ships are either desperate (like Third world emplyees) or passionated (the few westeners onboard).


Posts: 1371 | From: Aix en Provence | Registered: Mar 2005  |  IP: Logged

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